Company to support hi HealthInnovations in increasing affordability and access to high-quality hearing solutions
hi HealthInnovations, a UnitedHealth Group [NYSE: UNH] business, today launched a suite of high-tech, lower-cost hearing devices for the 36 million Americans with hearing loss. An estimated 75 percent of people who can benefit from hearing devices do not use them, largely due to the high cost.
hi HealthInnovations will offer consumers technically advanced hearing aids, including those based on IntriCon's new APT™ Open in-the-canal (ITC) hearing aid platform.
"We're thrilled to be chosen to work with hi HealthInnovations to
deliver high-quality hearing aids at affordable prices to an expanded
"IntriCon has a proven track record of cost-effectively developing hearing aids that bring proprietary enhancements to the marketplace. We're excited to join forces with hi HealthInnovations and help this underserved segment of the population."
Gorder indicated that the company has devoted considerable time and
resources over the last two quarters securing the agreement and
preparing for the program's launch. This has had an adverse impact on
financial performance in 2011.
"hi HealthInnovations's confidence in our capabilities and technology validate the strategic decisions we've made over the past five years," said Gorder. "We knew that a new distribution model in hearing health was needed and that it would require an OEM partner with the ability to cost-effectively manufacture high-quality, technically advanced products. hi HealthInnovations had the foresight and vision to make this happen, and we're excited to be supporting them."
Statements made in this release and in IntriCon's other public filings
and releases that are not historical facts or that include
forward-looking terminology are "forward-looking statements" within the
meaning of the Securities Exchange Act of 1934, as amended. These
forward-looking statements may be affected by known and unknown risks,
uncertainties and other factors that are beyond IntriCon's control, and
may cause IntriCon's actual results, performance or achievements to
differ materially from the results, performance and achievements
expressed or implied in the forward-looking statements. These risks,
uncertainties and are detailed from time to time in the company's
filings with the
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